Running at Musinsa Run Seoul Forest: Yoseobi's Tips on Choosing Running Shoes and the Running Process

As part of the 'Musinsa Running Fair' campaign, which highlights Musinsa's curated running selections, an episode of 'Yoseobi's Recent Things' featuring Yoseobi has been released. Set against the backdrop of Musinsa Run Seoul Forest, the video captures the entire flow from preparing for a run to trying on running shoes and the actual run itself.

Running Preparations and Product Experience at Seoul Forest

The video opens with the preparation stage before diving into the run at Musinsa Run Seoul Forest. After getting ready on-site, Yoseobi explores various running gear and tries on different running shoes. This campaign specifically focuses on curating a diverse selection of running shoes, apparel, and accessories tailored to the specific goals and styles of runners.

The venue features elements that allow for direct brand and product experiences, such as the exclusive sale of two Salomon products at the Musinsa Run Seoul Forest offline store. Yoseobi conveys the dynamism of running by putting on the prepared running shoes and running through the actual Seoul Forest area.

Musinsa Running Challenge: Online and Offline Point Benefits

Alongside this campaign, Musinsa is running the 'Musinsa Running Challenge' event, which takes place both online and offline from September 10 to September 20. The event is structured to provide tiered Musinsa Money points based on the running distance and the method of verification.

Offline participants receive higher benefits than online participants. For running between 3km and 5km, 3,000 won in Musinsa Money is awarded; for 5km to 10km, 5,000 won; and for running 10km or more, 10,000 won is provided. For online participants, 1,000 won is awarded for 3km to 5km, 2,000 won for 5km to 10km, and 5,000 won for 10km or more. The top three runners with the highest cumulative distance will be awarded 1 million won, 500,000 won, and 100,000 won in Musinsa Money, respectively.

Offline verification locations include Musinsa Run Seoul Forest, Kicks Hongdae, Kicks Seongsu, Kicks Starfield Goyang, and the 4th floor of Megastore Seongsu. Sports drinks are provided upon offline running verification, and an additional event is also underway where samples are given to those who follow Musinsa Beauty on Instagram.